1. people actually care about HOW things are done (i.e. american apparel)
2. people want to be good (growth of the eco-goods industry, rite-aid to barney's)
3. people will pay for these things
so let's run over the objectives found in the "slow food" movement:
- forming and sustaining seed banks to preserve heirloom varieties in cooperation with local food systems
- developing an "Ark of Taste" for each ecoregion, where local culinary traditions and foods are celebrated
- preserving and promoting local and traditional food products, along with their lore and preparation
- organizing small-scale processing (including facilities for slaughtering and short run products)
- organizing celebrations of local cuisine within regions (for example, the Feast of Fields held in some cities in Canada)
- promoting "taste education"
- educating consumers about the risks of fast food
- educating citizens about the drawbacks of commercial agribusiness and factory farms
- educating citizens about the risks of monoculture and reliance on too few genomes or varieties
- developing various political programs to preserve family farms
- lobbying for the inclusion of organic farming concerns within agricultural policy
- lobbying against government funding of genetic engineering
- lobbying against the use of pesticides
- teaching gardening skills to students and prisoners
- encouraging ethical buying in local marketplaces
with very minimal tweaking, i think we have a very good starting point for the "slow" design movement ;)
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